(PRESS RELEASE) UK independents body the Association of Independent Music are expanding their consumer activity with the launch of a new live music night, AIM INDEPENDENT SESSIONS.
Set up to showcase the UK’s most exciting independently-brewed music, AIM INDEPENDENT SESSIONS debuts on Monday 19th February in association with eMusic, the world’s largest retailer of independent music. Hot on the heels of platinum artist José González, boutique independent PEACEFROG join ‘quixotic’ PIAS/WALL OF SOUND as the first member labels to participate.
The inaugural event, which takes place at the newly upgraded private members’ COBDEN CLUB in West London, will see US Soul Funkster AMP FIDDLER showcasing tracks from his second album ‘Afro Strut’. Other performers include Ivor Novello winning IAIN ARCHER (ex Snow Patrol), Peacefrog’s hotly-tipped FINDLAY BROWN and French singer- songwriter KLIMA.
DJ’s include INFADELS, MEKON and JOHNNY TRUNK with a ‘non-DJ’ set by PIAS/WOS Honcho MARK JONES.
The guestlist-only event will be promoted through press and radio, including the next issue of The Independent’s popular “Independent Music” supplement, with 200 free tickets being made available to competition winners, via SMS and through a special www.aimsessions.com web site going live shortly, where music fans can register for more information.
A limited media guestlist will be available; press, radio and online, synch/marketing agencies and related media should email email@example.com for tickets.
AIM INDEPENDENT SESSIONS was conceived by Mark Jones and has been developed as part of AIM’s ongoing commitment to assist its members through collective marketing initiatives. This strategy saw the launch of “Independent Music”, now a monthly supplement, in February 2006.
The debut “AIM INDEPENDENT SESSIONS” will be a stand-alone event initially, with scope to develop into a regular monthly fixture.
The event has been made possible with support from eMusic, with additional help from Monkey Shoulder whisky and The Cobden Club.
PIAS/WOS MD Mark Jones said “The INDEPENDENT SESSIONS will give labels the chance to showcase new and major talent in a great music venue. The idea is for everyone from radio/print media to synch/ marketing agencies and beyond to come, waffle and groove; with dedicated fans getting an intimate showcase as well.” ”
AIM and eMusic share a common goal of supporting independent labels and their artists,” said David Pakman, President and CEO of eMusic. “We’re excited to hear the artists performing at “AIM INDEPENDENT SESSIONS”, make their music available to eMusic subscribers, and help expose them to an even broader audience.”
Commented Remi Harris, AIM’s Project Manager “We’re looking forward to a great event, with future sessions open to labels of all genres, echoing the depth and breadth of the UK independent sector”
AIM INDEPENDENT SESSIONS
Monday 19th February 2007
7pm – Midnight
The Cobden Club
Findlay Brown Klima
Mark Jones (non-DJ)
The Cobden Club 170 Kensal Road London W10 5BN www.cobdenclub.co.uk
Nearest tube: Westbourne Park