Radio for men who desire “influential and clever content”

Well if XM Radio has Playboy Radio then Sirius Radio had to respond right? Well get ready for Maxim Radio. What type of programming will they offer?

“Programming will provide social ammunition for men through an unpredictable mix of music, witty conversation and smart information, effectively adapting the attitude and humor that has made Maxim so successful.”

Kind of reminds me of the old days of Penthouse vs. Playboy or as it was called “the Pubic Wars.” Men, do you require social ammunition? If you do then I suppose you better tune in.