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Can Osheaga challenge the likes of Coachella and Lollapalooza and come out on top? We certainly think so.

Say what you will, Montreal is a music hotspot. We always knew it – and were damn proud of it too – and judging by the record-breaking turnout at this year’s Osheaga festival, the rest of the world is finally starting to catch on.

Now in its seventh year, Osheaga drew 120,000 music lovers to Parc Jean-Drapeau from August 3-5 to watch 105 acts perform their asses off in everything from scorching killer heat to monsoon-worthy storms. For the first time ever, all three days were sold out, making history and proving that we have a pretty good idea about what it takes to offer local and international music-loving fans a good time.

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The good, the bad, and the unfortunate: A look at Osheaga 2010

July 31 and August 1 saw the fifth annual Osheaga music festival in Montreal. Usually a pretty modest affair, most of what Osheaga does, it does right. Beer, for instance. Osheaga does beer really well: the lines are short and the price isn’t too steep. And they’ve done away with beer tents, allowing Canadians the freedom to roam with their brew – just as God intended. There isn’t an overwhelming sense of corporate sponsorship, and the free metro ride home is very much appreciated. Oh, and the music is pretty good too.

In past years, Osheaga hadn’t attracted as many big performers as Coachella, Lollapalooza, or Bonnaroo, but this year it joined the ranks of the heavy hitters. Weezer and Snoop Dogg were some of the high profile names, but the band that made Osheaga truly transcendent was Montreal’s own Arcade Fire.