After an aborted attempt at creating a podcast in the past I am in the preliminary stages of creating one for The Rock and Roll Report and I can tell you that to do it properly, a podcast takes a hell of a lot of work.
After some great experiences as a fill-in at my local community radio station CKUT, the more I thought about it the more I realized that I would like to create an audio companion to The Rock and Roll Report, a podcast where I could do things my way. The first step was to pick up a couple of podcasting how-to books and check out some resources online of which there are plenty. In particular Podcasting News, Podcast Rigs.Com and Podcast User Magazine are 3 extremely helpful sources of constantly updated information that have been of great help.
The Rock and Roll Report podcast will cover much the same territory as the website, in particular it will be highlighting great bands, record labels, radio shows, online resources (blogs, websites, podcasts, etc.) that are continuously pumping out great rock and roll. It will be a mixture of talk (me yakking, hopefully some interviews as well as listener contributions) and podsafe music all aimed at proving that rock and roll is far from dead. The plan is to offer ample opportunity for listeners to contribute to the show both in e-mail and voice mail comments as well as listener contributed gig reports and record reviews. Hopefully the podcast will encourage music fans to buy some CDs from mostly indie and unreleased bands while offering bands the chance to spread the word as to what they have to offer. Think of the podcast as an incomplete, always evolving audio map to some great “niche-free” rock and roll.
As on The Rock and Roll Report website, the philosophy is to be as “niche-free” as possible which means that you will hear everything from hard rock, psychedelic, garage, Britpop, power pop, bubble gum, heavy metal, roots rock, etc, etc which in essence constitutes that wide sonic palette that is rock and roll. I am currently starting the long, somewhat tedious process of getting my head around the various licensing issues surrounding podcasting music (of which there are many and of which are constantly changing) as well as writing the various bands and artists that I have reviewed and or profiled in the past to get their permission to use their music on the show. If you are in a band and are interested in being part of The Rock and Roll Report podcast just e-mail me at firstname.lastname@example.org. Due to the way too complicated issue of dealing with the major labels, the majority of music on the show will be of the indie and unreleased variety which suits me just fine as (a) this is where most of the best rock and roll is produced these days and (b) these bands and record labels will benefit most from the exposure since they don’t have the multi-million dollar budgets of a major label behind them. That said, if a major label wants to get involved in the podcast they will be welcomed with open (if somewhat cynical) arms. They just have to understand that indie labels and unsigned bands will get as much if not more respect and consideration for the show due to some of the reasons outlined above and due to my wariness stemming from their RIAA-fueled madness. To me rock and roll is rock and roll regardless of how it is distributed and I strive to maintain a level playing field for all (OK there is a bit of an advantage to the idies and unsigned but the majors can deal with it) which is something that I have emphasized on the website since its inception.
I am also in the process of working out the hardware issues involved in producing the show and ironing out any software issues, etc. as I want the podcast to sound as good as the music it is presenting which can get a bit complicated and confusing (at least for me!). The plan is for an early to late Fall launch so look for an announcement (and possibly a promo/teaser) sometime around then with the intention of producing the show every two weeks to start and possibly moving to a weekly format in 2007 with each podcast lasting approximately 30 minutes.
Hopefully The Rock and Roll Report will offer enough cool stuff to keep people tuned-in for the long haul. In an ever-crowded podcasting world, all I want to do is offer some rock and roll goodliness for those under the mistaken impression that rock and roll is dead. The proof will be in the podcast. Get ready for The Rock and Roll Report podcast. Something fun to stick in your ear.