One Bad Son is an anomaly in today’s music industry. At a time when mainstream hard rock has become stale and predictable – and viewed as passé in most indie rock circles – One Bad Son has defied the norm, finding success in a niche of hard rock that is as fresh and intelligent as it is loud.
In their four years of existence, One Bad Son has accomplished much in its pursuit of bringing originality and artistic vision back to mainstream rock and roll. Their two albums, This Aggression Will Not Stand (2006) and Orange City (2007) were well-received by both the mainstream and indie press, while their singles ‘Alive in Texas’, ‘Crooked Mic Stand’, and ‘Sun/Fire’ were picked up by rock and college stations from Winnipeg westward, with the latter eventually achieving ‘Gold Status’ on the MaxTrax/Galaxie digital radio programs across the country. Online, the band has seen a tenfold increase in iTunes sales of Orange City vis-à-vis This Aggression, as a result of an increased net presence on sites like YouTube, Facebook, Myspace, and CD Baby.
But it has been their live show that has opened the most doors for the band. In the summer of 2007, Grammy-award winning hard rock band Godsmack personally chose them out of 100 other Saskatchewan bands to play an opening set in front of 3000 screaming fans in Regina. In the crowd that night was a local promoter, who then offered the band an opening slot for L.A.’s Buckcherry and Vancouver’s Default in front of 5000 strong at Credit Union Centre in Saskatoon on New Year’s ’07. Default was so impressed with their live show that they invited One Bad Son to join them on tour the following summer. And it was that tour that led Default drummer Danny Craig to pursue the band for their upcoming recording. And so the story continues.
While recording demos for their new album in Sept/08, ‘Sun/Fire’ has climbed to the top 3 of the SaskTop 30 countdown, the band was ‘Band of the Week’ on Montreal’s premiere indie rock website RockandRollReport.com, and three songs were included in an extreme sports DVD released in the United States. The band keeps this momentum rolling regionally by embarking on Western Canadian tours roughly every 3 months, which has created loyal and substantial fan bases in Calgary, Edmonton, and Vancouver. This is aided by moderate radio airplay in each of these cities, and heavy rotation at home in Saskatoon, where ‘Sun/Fire’ was the most requested and most played song by a local band on Rock 102 FM in 2007.
At the industry level, drummer Kurt Dahl has served as a Board Member of SaskMusic for the past two years and is currently writing his Master’s of Law thesis on the effect digital technology is having on the music industry, and how artists must adapt. Both these qualifications have immensely helped the band, and will continue to do so in the coming months.
All indicators suggest that One Bad Son is on the verge of taking their music to a larger demographic. With the help of Default’s Danny Craig, their upcoming third album promises to be the tool to do just that.
Download the radio edit of their excellent track Sun Fire here for free!